About the Tourism Industry Association of Manitoba
Our Working Foundations
Vision: Tourism is a cornerstone to the economy of Manitoba. Strength in community. Success in business.
Mandate: TIAM works with the industry leaders of tourism in Manitoba, fostering a competitive and prosperous visitor economy.
Unique Value Proposition: Investing in TIAM is a commitment to in unified voice for the industry to government. Strength in numbers, strength in tourism.
TIAM Board of Directors
Pictured left-to-right: John Gunter (TIAM Board Chair, Frontiers North Adventures), Marilyn Williams (Red River North Tourism), Barbara Hacio Kirby (Tourisme Riel), Freitz Arenas (J&F Travellers Hub & Co.), Jayde Finkbeiner (Heartland Travel), Jackie Storry (Churchill Wild), Ashley Smith (Turtle Village), Karly McRae (Lakehouse), Caleigh Christie (Falcon Trails Resort), Merv Gunter (Frontiers North Adventures), Shaun Jeffries (TIAM Vice Chair, Manitoba Restaurant & Foodservice Association), Pit Turenne (Aikens Lake Lodge). NOT PICTURED: Doug Stephen (Wow! Hospitality)
April 2024
The Tourism Industry Association of Manitoba (TIAM) celebrated Tourism Week by welcoming 125 participants to their first annual conference and AGM held at the RBC Convention Centre in Winnipeg.
Over the previous year, in addition to planning for its inaugural AGM, TIAM’s acting board and founding members worked at identifying industry priorities and advocacy efforts. TIAM continues to grow as industry partners and operators join their membership roster, and announced their first Board of Directors.
March 2023
TIAM officially launches, incorporated, registered and ready to serve!
At the Manitoba-hosted ‘TIA Canada Town Hall’, Tuesday, March 7th, 2023, TIAM Director Pit Turenne presented our launch, next steps, value proposing, working foundational policies and how to join this movement: Strength in Numbers – Better Together!
Thank you to our partners, supporters and the industry for rallying around this launch.
Spring 2022
Tourism Industry Association of Manitoba Forms!
After 7 months of research, engagement and meetings, we confirmed the Manitoba tourism industry was ready for a leading voice for industry advocacy in our province, in strong collaboration with all tourism stakeholders in Manitoba. TIAM was officially created and moved forward with a working group and Founding Member membership opportunities. The initial goals included building a communications and outreach database, to advance the incorporation of the new association and build out advocacy priorities, relevant programs and meaningful partnerships.
Download the final report:
Tourism Development in Manitoba 2021 (PDF) Launching Feasibility of a Tourism Industry Association (TIA) for Manitoba & Implementing a Tourism Development and Training Plan
TIAM Newsletters
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We acknowledge that we are gathering today and the businesses we operate are located on Treaty one territory the original lands of Anishinaabeg, Cree, Oji-Cree, Dakota and Dene peoples, and on the homeland of the Métis Nation. We respect the Treaties that were made on these territories, we acknowledge the harms and mistakes of the past, and we dedicate ourselves to move forward in partnership with Indigenous communities in a spirit of reconciliation and collaboration for the future.
